This privacy policy describes how CNW Baits processes personal data when you visit CNWBAITS.SE, shop in the store, contact us, submit material, complain about a product or use our digital features.
The policy is written for clarity: we process personal data for specific purposes, share data only when necessary, and do not store more than is necessary for store, customer service, legal requirements, security, and business administration.
Optimega Invest AB is the data controller for the processing of personal data that takes place within the framework of CNW Baits, unless otherwise expressly stated.
| Store | CNWBAITS.SE |
| Company | Optimega Invest AB |
| Organization number | 559265-1128 |
| VAT number | SE559265112801 |
| [email protected] | |
| Contact route | Contact us |
Data Protection Officer: CNW Baits has not appointed a data protection officer unless otherwise stated. Questions about personal data should be sent to [email protected].
CNW Baits processes personal data according to the following principles:
Data is processed for clear purposes, such as purchase, payment, delivery, customer service, complaints, returns, accounting, security and marketing where permitted.
We try not to collect more personal data than is necessary for the purpose in question.
Personal data should only be accessible to people and suppliers who need it to perform their tasks.
Don't send unnecessary sensitive information. Avoid sending information about health, social security numbers, financial problems, political opinions, religious beliefs, or other sensitive information unless it is absolutely necessary for your case.
What data is processed depends on how you use the store.
| Category | Example tasks |
|---|---|
| Identity and contact information | Name, email address, telephone number, delivery address, billing address and customer number/order link. |
| Order and purchase information | Products, quantity, price, discount, order number, order date, payment status, delivery status and return/complaint history. |
| Payment-related information | Payment method, payment reference and status. Full card details are normally not handled by CNW Baits but by payment partners. |
| Delivery details | Shipping selection, delivery address, agent details, tracking information, notification and transport-related documentation. |
| Customer service details | Messages, questions, images, documentation, complaint descriptions, return matters and other communication with CNW Baits. |
| Technical data | IP address, device information, browser, cookies, session information, logs and website usage. |
| Marketing information | Email address, consents, preferences, interaction with mailings, campaigns, advertisements and statistics where such processing is permitted. |
| Submitted material | Images, video, text, catch reports, social media handles, product information, species, method and other material you submit yourself. |
Personal data normally comes directly from you when you:
Data may also come from the store's technical platform, payment partners, carriers, IT providers, social media, analytics tools, marketing tools or other parties needed to handle purchases, security, payment, delivery and customer service.
CNW Baits processes personal data when there is a legal basis under the GDPR. The most common legal bases for the store are contract, legal obligation, legitimate interest and consent.
| Purpose | Example of treatment | Legal basis |
|---|---|---|
| Manage purchases | Receive orders, confirm purchases, manage payment, delivery, order history and customer communication. | Agreement. |
| Delivery | Share necessary information with carrier, create shipping label, notification and tracking. | Agreement and legitimate interest. |
| Payment | Manage payment status, transaction reference, verification, refund and payment-related support. | Agreement, legal obligation and legitimate interest. |
| Accounting and legal requirements | Save accounting information, invoice documents and data required by law. | Legal obligation. |
| Customer service | Answer questions, handle cases, identify orders, follow up on delivery and document communication. | Agreement and legitimate interest. |
| Returns and cancellation rights | Register the return case, assess the condition, handle the refund and document the case. | Agreement, legal obligation and legitimate interest. |
| Complaints and disputes | Investigate errors, review images, assess liability, handle disputes, defend or make legal claims. | Legal obligation and legitimate interest. |
| Safety and abuse | Prevent fraud, abuse, unauthorized access, spam, technical attacks, and incorrect orders. | Legitimate interest and legal obligation where applicable. |
| Marketing | Send news, promotions, product information and relevant communications if you have consented or where marketing is otherwise permitted. | Consent or legitimate interest depending on the situation. |
| Statistics and development | Analyze sales, traffic, products, campaigns, customer flows and technical issues. | Legitimate interest or consent when cookies require consent. |
| Catch reports and submitted material | Review, respond to, administer, publish or use materials in accordance with the terms and conditions that apply to submitted materials. | Consent, agreement or legitimate interest depending on the context. |
When CNW Baits supports processing on the basis of legitimate interest, a balancing of interests is carried out. This means that the needs of the store are weighed against the privacy of the data subject.
Examples of legitimate interests may include:
You may object to processing based on legitimate interest. However, CNW Baits may continue the processing if there are compelling legitimate grounds or if the processing is necessary for the establishment, exercise or exercise of legal claims.
When processing is based on consent, you may withdraw your consent at any time. Withdrawal does not affect the lawfulness of processing that took place before consent was withdrawn.
Examples of processing that may be based on consent:
You can withdraw consent through the unsubscribe link in mailings, cookie settings or by contacting CNW Baits.
CNW Baits shares personal information when necessary to operate the store, fulfill purchases, comply with legal requirements, handle payment, delivery, support, security and technical functions.
| Recipient/category | Why data is shared |
|---|---|
| E-commerce platform | Store operation, orders, product administration, customer information and technical functions. |
| Payment partners | Payment, verification, refund, fraud prevention and payment support. |
| Carriers and freight providers | Delivery, notification, tracking, returns, transport damage and freight administration. |
| IT and operations providers | Hosting, security, logging, technical support, backup and system maintenance. |
| Accounting, bookkeeping and advisory services | Accounting, tax, VAT, auditing, legal advice and regulatory requirements. |
| Communications providers | Email, customer service, notifications, forms, newsletters and similar functions. |
| Analytics and marketing providers | Statistics, advertising, measurement, campaign analysis and customer experience improvement where permitted. |
| Authorities and dispute resolution bodies | When CNW Baits is required by law or needs to handle legal claims, disputes, inspections or inspections. |
Full Card Details: CNW Baits does not normally handle full card details. Such information is handled by payment partners according to their security requirements and terms.
When a supplier processes personal data on behalf of CNW Bait, the supplier shall normally be a data processor. This means that the supplier may only process the data in accordance with instructions and for the purpose that is relevant to the service.
Some providers may be independent data controllers for their own processing, such as certain payment providers, carriers or authorities. Their own terms and conditions and privacy policies may then apply to their processing.
CNW Baits strives to use suppliers and solutions that process personal data within the EU/EEA. In some cases, personal data may be processed or made available outside the EU/EEA through, for example, IT, analytics, communications or marketing suppliers.
If personal data is transferred outside the EU/EEA, it must be done in accordance with applicable data protection regulations, for example through adequacy decisions, standard contractual clauses or other lawful transfer mechanisms.
More information can be provided upon request when relevant and possible.
CNW Baits stores personal data for as long as necessary for the purpose, to comply with legal requirements, to handle agreements, complaints, returns, disputes, accounting or to protect legitimate interests.
| Task/matter | Normal storage time |
|---|---|
| Order and purchase information | Saved as long as necessary for order processing, customer service, complaints, returns, accounting and legal claims. |
| Accounting information | Saved according to the requirements of the Accounting Act, normally 7 years after the calendar year in which the financial year ended. |
| Customer service issues | Saved as long as the case needs to be handled and then as long as it is needed for follow-up, dispute, complaint or legitimate interest. |
| Complaints, returns and disputes | Saved as long as the case requires it and thereafter as long as the information may be needed for legal claims, accounting or documentation. |
| Newsletter and marketing | Saved until you unsubscribe, revoke consent or until the data is no longer needed for the purpose. |
| Cookie and analytics data | Saved according to the respective cookie, setting and provider. More information can be found in our cookie policy. |
| Submitted material | Saved as long as the material is relevant for the purpose, publication, agreement, consent, marketing or documentation. |
CNW Baits may need to retain certain information even after a request for deletion if the information is required for legal requirements, accounting, complaints, disputes, legal claims or other legal basis.
You have rights under the GDPR. The rights that can be exercised depend on the type of processing involved, the legal basis used and whether there are legitimate grounds for CNW Baits to continue processing the data.
You can request information about what personal data CNW Baits processes about you.
You can request that incorrect or incomplete information be corrected or supplemented.
You can request deletion. Deletion may be denied or restricted if the data must be saved by law, contract, dispute, accounting or other legitimate reasons.
In some cases, you can request that processing be restricted, for example while the accuracy of the data is being checked.
You can object to processing based on legitimate interest or direct marketing.
In some cases, you can get data out in a structured, commonly used and machine-readable format.
The rights are not absolute. CNW Baits may need to request identification, restrict a request, refuse a manifestly unfounded or unreasonable request, or continue processing data where there is a legal basis for doing so.
Send your request to [email protected] . Clearly state what the request concerns.
To protect your information, CNW Baits may need to verify your identity before information is disclosed or before any change, deletion or other action is taken.
A request should include:
CNW Baits responds according to the deadlines applicable under data protection regulations.
CNW Baits may process personal data for marketing purposes where there is a legal basis. This may include newsletters, product information, promotions, relevant offers, advertising or communication to existing customers where permitted.
You can unsubscribe from direct marketing at any time via the unsubscribe link in the mailing or by contacting CNW Baits.
If you object to direct marketing, CNW Baits shall cease such processing for direct marketing purposes.
CNWBAITS.SE uses cookies and similar technologies to make the website work, to manage shopping cart, checkout, security, language, sessions, statistics and in some cases marketing.
Some cookies are necessary for the store to function. Other cookies are only used if there is a legal basis, such as consent where required.
More information can be found in our Cookie Policy .
If you submit images, videos, text, catch reports or other material to CNW Baits, we process the personal data included in the material and communication.
You are responsible for ensuring that you have the right to submit the material and that people who are clearly visible in the material have approved that the material is submitted and can be used according to the applicable terms.
CNW Baits may process such material to:
Publication is never guaranteed. CNW Baits determines if, when, and how submitted material is used.
CNW Baits works to protect personal data against unauthorized access, loss, misuse, alteration and unauthorized dissemination.
Security measures may include access control, password protection, technical security, vendor control, logging, backup and incident management procedures.
No digital processing is completely risk-free. The customer should therefore avoid sending sensitive data unnecessarily and contact CNW Baits if anything seems wrong.
If CNW Baits discovers a personal data breach, it will be handled in accordance with applicable data protection regulations. This may involve internal investigation, measures to limit damage, documentation, contact with the supplier and in some cases notification to a supervisory authority or information to affected individuals.
You have the right to file a complaint with the Swedish Data Protection Authority, IMY, if you believe that CNW Baits is processing your personal data in violation of data protection regulations.
We recommend that you first contact CNW Baits so that we can review the issue and attempt to correct any issues.
CNW Baits may update this privacy policy as necessary, for example in the event of changed systems, suppliers, working methods, legal requirements or business processes.
The latest version is published on CNWBAITS.SE. In the event of major changes, information can be provided in an appropriate manner, for example via the website or email when relevant.
This policy is intended to provide information about the processing of personal data. It does not imply that CNW Baits waives any rights, objections, storage obligations, contractual rights or legal claims.
If a request for erasure, restriction, objection or other right conflicts with accounting, claims, disputes, legal obligations, security or other legitimate interests, CNW Baits may need to continue processing certain data to the extent permitted by law.
The bottom line: we must protect the customer's personal data, but also be able to run the store, comply with the law, handle purchases, protect ourselves against abuse and defend legal claims.
Send your question to [email protected]. Please include your order number if the question concerns a purchase, return, complaint or customer service matter.
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